Once the choice of plan is initiated, you will receive a Plan Blueprint to complete and return. The Plan Blueprint is a helpful guide, offering tips and a structured way to enter your questions into Insight Streamer for further refinement.
Timing: 1-3 days
Once the Plan Blueprint is received, the internal research team will review and recommend improvements and/or changes to the entered questions, and hold a review call to review all Plan aspects, including the recruiting plan. Timing: 1 day
Following the Researcher Consultation, the survey is programmed and tested, and survey recruits are staged for fielding.
Timing: 2 days
Immediately following testing, your survey is placed into the field, and your target audience is invited. Insight Streamer offers access to over 5 million panelists in over 10 countries, to ensure your data collection is a success.
Timing: 2 days to 3 weeks
Following closure of fielding, your data is analyzed for important relationships and correlations and the resulting insights and summary narrative are condensed into a high impact report.
Timing: 1-3 days
in as little
as 2 weeks
Insight Streamer Is designed to offer simplicity in question entry and development, and integrates researcher experience where it is most needed to save you time and money.
Insight Streamer fills the gap between do-it-yourself survey tools and large, custom research projects.
Insight Streamer is designed for the new normal for marketing research; more frequent insight gathering coupled with guidance on methodology and execution.
Full profile, customer primary research is still efficient for some projects, and requires the least effort, but comes at a higher overall project cost than Insight Streamer’s fast turnaround, lower cost profile.
Self-serve online tools for surveys offer little guidance in the way of best practices, and require significant effort to properly conduct primary research.
Insight Streamer is designed for the majority of short, single-objective primary research projects. Roll-over the icons below to learn more about what makes a project right for Insight Streamer.