Creating Cross-Functional Segmentations

Segmentation Your Sales Team Will OWN


Are you making a first attempt at an attitudinal segmentation scheme to group your customers or clients, or have you ever tried to implement one and found others within your company had a difficult time using it? 

This whitepaper:

  • Offers the basic premise behind being more inclusive
  • Provides guidance on who to include
  • Addresses tactical concerns when bringing it all together

Fill out the brief form to the right and you will be immediately redirected to the whitepaper download page.

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